Choosing a good SEO

Search Engine Optimization is the key to a successful online business strategy. How you get higher rankings in Google and Co? Check it out here.

Anyone with a business that operates online will have come across 3 letters that will make it or break it. S. E. O. Search Engine Optimization.

Having the right SEO strategy will ensure that your website gets listed high in search engine results, which will help in creating traffic to your blog, company site or whatever else it is you are publishing.

If you want to know more about how to choose the perfect SEO, this is what my research has come up with. The article is written for Energise Web.

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What’s up with Google Ads and the Amazon tax?

Have you heard of the latest changes to Google Ads? And what’s up with the so-called Amazon tax that comes into effect this year? Find out more…

My latest article for Energise Web was a bit challenging. I am only just familiarizing myself with Google Ads, and I had never before heard of an Amazon tax. However, I enjoyed writing this one even more so because it taught me a lot about what’s to come and what to look out for.

The bottom line with the so-called Amazon tax is, that starting this tear, Kiwis will have to start paying GST on goods bought online through international websites such as Amazon, Ebay, Wish and many more.

How it all works, why it could or could not be in your favour and who is going to benefit from this decision most, is what I’ve explained in the following blog post. It also covers changes to Google Ads which will affect businesses residing in New Zealand.

As usual, if there is anything you would like to add or if you have any comments, please throw them in the field provided below.

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Business profile: Andrew & Mason Painters

If you’re looking for a painter in the Whangarei, Northland or Auckland area, check out these guys. It’s the first of many business profiles I am currently working on for the Whangarei, Northland and Auckland area.

As part of my contracting work I am writing up a few profiles for various businesses around the Whangarei, Northland and Auckland area. Here is the first of the series.

Andrew & Mason Painters have almost 30 years of experience in the field and can give you a free, no-obligation quote for a range of indoor and outdoor painting jobs. Feel free to check them out for your next project!

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How shade sails can enhance your outdoor space

Shade sails are a great way to make your outdoor space more livable in the summer time. They provide shade and protection from the sun, are versatile and easy to store away.

Does your backyard or deck get really hot in the summer, making it almost impossible to host BBQs or letting the kids play safely outside? You might need to look at getting a shade sail.

They are not only extremely versatile and easy to install. They also give you protection from the elements, including 100% protection from cancer-causing UV rays.

[Read full article here]

Should you worry about online reputation?

Online reputation can make or break your business. Here is what you need to know about how to use your online presence in a beneficial way.

When you run a business, having an online presence can be super beneficial to increase your audience, build relationships with your customers and provide that extra bit of service.

However, especially social media can be the downfall of your business if you don’t work on having a positive online reputation.

My latest blog post for Energise explains why online reputation is important and how you can make sure you use it to advance your business.

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